Does blogging still work in 2023?

August 5, 2021
Does blogging still work in 2021?
Personal blogs were huge when blogging first became popular. You might start a blog and write your everyday adventures, problems, and whatever.

Has blogging died? Does blogging still work? Do people still read blogs? Can I still make money blogging in 2021?

If you’re considering starting a blog, these are probably questions on your mind In this blog post, we’ll give you the straight scoop on

these questions so you can decide for yourself whether blogging is still worthwhile in 2021!

So… Is blogging still relevant, or they are now extinct? We’ll go straight to the point.

Blogging isn’t dead, but some of the old methods and strategies are. So, what does this mean if you’re looking to establish and/or grow a profitable blog?

If you want to have a profitable blog, you must move with the times and stay current with what is working. Every successful business, including your blogging business, must adapt to change.

If you want to start a profitable blog, you’ll need to first figure out what works and what doesn’t.

1. Personal blogs

Personal blogs were huge when blogging first became popular. You might start a blog and write your everyday adventures, problems, and whatever else you wanted to share. You could easily build a committed fan base if you were interesting enough.

Because there is now a much easier and more popular way to be entertained by your favourite influencers, all thanks to social media, this form of blogging is now officially dead.

Over the last ten years, the exponential rise of social media platforms such as Instagram, Facebook, Twitter, and YouTube has stifled the appeal of personal blogs. People may now be entertained quickly and easily on social media platforms that are already a part of their everyday lives, so there is no need to visit a blog to keep up with someone’s updates.

This isn’t to suggest that you can’t have a personal blog for your own entertainment, but a blog about your own life and musings isn’t going to generate you much traffic/money.

2. Blogging about just anything

What are people visiting blogs for now that they aren’t visiting them for entertainment like they used to?

The answer is easy: knowledge.

People want to learn about a specific subject. They read blogs to find solutions to problems and to educate themselves.

Your blog should serve as a source of knowledge for a certain set of people. You must concentrate on a narrow niche and establish yourself as the go-to expert in that field.

Blogging about anything and everything is a proven way to sabotage your chances of making money from your site in 2021 and beyond.

For example…  If you are a confused student looking for information on how to ace your JAMB examination at your first sitting, which of the following blogs would you follow?

Blog 1 has some information about JAMB examinations, mixed in with blog posts about cooking, digital banking, and clothing.


Blog 2 caters specifically to students who want to pass their JAMB examinations, but have no idea how to go about it.

Can you see how the second blog seems to be speaking directly to you as a student looking for information on this subject?

It immediately recognizes your problem and builds a relationship with you. They are aware of your situation. Because the site has a single emphasis, the author is automatically positioned as a higher expert on the issue.

Out of the 1.7 billion websites on the internet, there are over 500 million blogs.

Although not all of these blogs are active, their sheer number demonstrates that if you want to stand out and succeed, you must be specific.

3. Focusing on quantity over quality

More blog articles = more success is a dying concept.

There was a lot less competition in the early days of blogging. You received more traffic and visibility the more you posted. This isn’t the case anymore.

Today, creating high-quality content on a regular basis is far preferable to churning out less valuable information more frequently.

To put it another way, instead of four or five unexceptional posts with limited long-term value, it’s usually best to focus on two highly in-depth, helpful blog entries per month.

It may take some time to discover your voice and write the 1,500-2,000 word blog posts that Google prefers when you’re initially starting out.

That’s OK.

Instead of worrying about your word limit, focus on creating high-quality material. You may always go back and edit or add to your posts later.

In fact, for search engine optimization purposes, it is highly recommended that you keep your post updated and relevant.

NOW… Is it possible for a blog to be lucrative in 2021?

Absolutely! If you do it correctly.

To begin, you must discard any previous blogging tactics that are no longer effective and concentrate only on being the go-to expert in your niche. To do so, pick a niche that appeals to you and in which you have prior experience and knowledge. Your blog should serve as a source of knowledge for a certain set of people.

Second, figure out what you know that a beginner or someone a few steps ahead of you doesn’t, and constantly deliver useful, high-quality knowledge on that issue. You don’t need a specific degree or a specified amount of experience to get started.

Third, make sure your site and business strategy are set up correctly so you can build a successful blogging business, start monetizing your blog, and turn your passion into cash.

Is it still worthwhile to blog?

Definitely! Blogging is still alive if only you could use the appropriate methods and discard the ones that aren’t working.

Are you ready to create your own blog and make money in 2021 now that you know blogging isn’t dead?

If that’s the case, contact us right away to get an SEO-friendly website/blog built for you that you can start educating your audience and profiting from!

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